I used to try to run a popular blog.
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Something deep within me still finds it hilarious when I see Marco.org cited in any serious capacity. I was there in the beginning. I remember the review of the Almond Brothers. And I remember this. In fact, that was one of the more mature bits in the first three or four years.
Perhaps in the old days, a national chain of could grow from a small-town general store. Now, a successful blog can grow from a bunch of high-school graduates making fart jokes.